What do you think Gen Zs care about most when choosing a job? A good salary? Nope. Remote, flexible working? … Let’s play a little word association. Please, take a seat and make yourself comfortable. Perhaps imagine you’re lying back on … Do you know what job changes lives for the better more than almost […]
Bullying is a nightmare to deal with at any age. But when your child first encounters it, or keeps encountering it, what can parents do to protect them short of getting personally involved? Our latest research surveying 1367 young people aged 15 to 24 nationally found around one in four (23%) school students say they’ve […]
Let’s talk about sex. For young people, hearing those four words from your parents can be even more cringeworthy than … And they’re battling it out by feeding the content-hungry with stupendously large libraries of music, films and TV shows. With …
You might be shocked to learn but this isn’t a one sided debate. We thought it might be but in our What Gen Z Actually Do Online report 40% of young people told us they think mobile phones should be kept in lockers during class. While it may be surprising that nearly half of the world’s first digital natives […]
“A privileged Australian life blinds myself and others from the horrors to come. I’m scared of climate change and care for the brands who share this fear,” an 18-year-old female from Victoria said. Research in our Gen Z & Corporate Activism report has found that climate change is the number one social and environmental issue that Gen […]
As the younger brother of Jordi & Sax, Hamish went straight from high school to helping them out with the gap years at Year13. He then became the person you went to with your tech problems, so Hamish formally moved onto the tech side of things, eventually becoming Product manager – and killing it.
Have a read of this young woman’s story. It should be a cautionary tale to all school teachers, parents and students alike. “I was pushed by both career teachers and teachers in general at both high schools I was at to complete VCE and go to uni,” the 21-year-old from Victoria told us. “I had […]
What a year it’s been for the Coronavirus Class of 2021. The cohort entered its final year of schooling barely recovered from the chaos of 2020, and dove straight into what probably takes the cake as the hardest year of schooling ever. But after a long and stressful year characterised by lockdowns, remote learning and […]
2017 is a weird year for us entitled, avocado-eating millennials. As a 22-year-old living out of home and working in… Read more The way to Gen Z’s heart is through their screens, but this insight alone is not enough to find and… Read more Grabbing hold of Gen Z can be as hard as catching […]
At this point the evidence is pretty clear: social media and study are pretty incompatible. And it can be toxic af, especially for students. In fact, studies have found social media to be so distracting to students many schools have completely banned phones during class to prevent distraction in the classroom. According to a Tallo […]
We consult for and continue to work with some of Australia’s leading corporate and government organisations to help them better reach, connect and inspire young people. We succeed in effectively bridging the gap between an organisation’s products/services and the ever-changing youth market through the following youth engagement strategies:
As parents, it’s natural to want your child to balance their leisure activities with their career aspirations. The hours they … For many Gen Zs, gaming was what got them through the pandemic. It was a valuable escape from the stress …
How many smashed avos on toast would you need to sacrifice to save a 10% deposit on a median-priced, two-bedroom home in Sydney’s St George? That was a serious question Millennials found themselves asking when property kingpin Tim Gurner Gen X-plained that the trick to buying your first home was to quit the avocado on […]
Earlier this month the National Centre for Vocational Education Research (NCVER) released their latest quarterly report, highlighting an alarming decline in apprenticeship completions. The data tracks figures over the last four years and also reports a decrease in the number of apprentices and trainees currently in-training, as well as the number of commencements over this […]