Along with marking the start of the holiday period, Black Friday is one of the biggest days for businesses and… Read more For better or worse, Google exerts a lot of control over our personal lives and marketing strategies. We let it… Read more Storytelling has grown to become a buzzword within marketing, despite the […]
Those of us who are in the business of understanding the next generation tend to converge on the term “youth… Read more If you’ve been closely monitoring your Facebook feed lately, you may have noticed a dramatic change in the NSW Police… Read more It’s incredible watching corporate giants like Pepsi and United Airlines fumble […]
A reputation 155 years in the making can take just 7 minutes and 16 seconds to evaporate – just ask Coopers…. Youth are an important element of any business model. And since the workplace is rapidly changing, becoming an increasingly flexible… 2017 is a weird year for us entitled, avocado-eating millennials. As a 22-year-old living out […]
Instagram seems quite straightforward to us. You take a photo of a cool thing, slap on an even cooler filter,… Marketing successfully in the digital sphere requires constant diligence and an awareness of the latest trends to ensure we’re maintaining… Above all, 2018 has been a year where loads of big brands have started paying […]
Last month the World Economic Forum released their latest Future Of Jobs Report which discussed expected job trends between 2018-2022 across… With final exams for high school leavers fast approaching, the question of what to do next becomes even more prevalent… It was considered a risky move at the time of announcement, but now more than […]
Insta-famous fitness model Steph Claire Smith has just hit the AFR’s 2021 Young Rich List alongside the likes of Melanie Perkins (Canva) and Scott Farquhar (Atlassian). Because Steph … Best. Manager. Ever! No, you don’t need ping pong tables or craft beer-on-tap. Not even bring-your-dog-to-work days. While that might’ve … TikTok is comedic relief for Gen Zs. But what many outsiders don’t know […]
Australia, we have a loneliness problem. According to the Australian Loneliness Report, one in four Aussie adults report feeling lonely three … Move over, Tinder. And Bumble. And Hinge. And Grindr. Looks like you’re all the latest victims of Gen Z’s ‘killing … The 2019 federal election saw the lowest voter turnout since voting became compulsory […]
Gen Zs have had it rough the past few years. They were the first generation in a century to be … MMA madness has Gen Z aaaaaaall fired up. Yep, thanks to the incredible popularity of UFC, Mixed Martial Arts has … When Gen Z’s finish school, their first thought might be: “what’s next?” For […]
In this 13 Reasons Why series we explore the different problems Gen Z are dealing with as told to us… Read more In this 13 Reasons Why series we explore the different problems Gen Z are dealing with as told to us… Read more In this 13 Reasons Why series we explore the different problems […]
Best. Manager. Ever! No, you don’t need ping pong tables or craft beer-on-tap. Not even bring-your-dog-to-work days. While that might’ve… Ever heard this one? If you have 4 pencils and I have 7 apples, how many pancakes will fit on… Let’s talk about sex. For young people, hearing those four words from your parents can […]
What a time to be alive. Run out of groceries? No need to pop down the shops, Deliveroo’s got you… Yes, it’s true. TV eyeballs are declining amongst Gen Zs. Yet, you probably didn’t know that the generation’s most popular… The artist’s rendition of the Sun Cable solar farm in the Northern Territory is nothing […]
Hi there, reader. We have some important, yet slightly alarming news to share with you. So please take a seat…. Busted. When The Sun-Herald in 2019 reported that Cricket Australia inflated their sport participation numbers to appeal to sponsors, the… Flared jeans. Velour sweatsuits. Butterfly clips. Britney Spears. The verdict is in: Gen Zs can’t […]
You know the saying ‘slow news week’? Well, it’s safe to say the last week has not been one of… Picture this. It’s 10pm on a Monday evening, and like millions of young people around the world, you’re scrolling through… Attention all! The oldest Gen Zs are 27. We repeat, the oldest Gen Zs are […]
For young people, pressure comes from all different directions. I’m becoming independent! My body is changing! What if I fail?… Forgive teens for being the absolute worst human in the morning. They probably just need more sleep! According to experts… Fierce. Formidable. Fearless. That’s how the media described Brittany Higgins and former Australian of the […]