If we were asked to picture a worker who uses digital technology, our first thought would most likely be someone working in an IT department of a large corporation, or… Read more Gen Z has been called many things, but their latest nickname might surprise you. May we introduce you to Generation Sober. When we […]
It’s no industry secret that the most effective and efficient way to do business these days is online. With less… It is easy to discredit the stress, negativity and futility young people express toward high school, especially when we look… Those of us who are in the business of understanding the next generation tend to […]
Email marketing has long been lauded as one of the most reliable components of an effective digital marketing strategy –… Read more According to data released by LinkedIn this year, these are the skills companies are looking for most in 2019. These… Read more The world’s most famous Instagram egg is back in the news […]
https://www.youtube.com/watch?v=box4SFtGvA0 “It’s a pentakill!” the shoutcaster screams into his microphone over a roaring crowd. If you’re scratching your head at… https://www.youtube.com/watch?v=_tgGoxCg4nM Criticism from politicians and columnists was never going to stop Australian students protesting against climate change on a school… Earlier this month the National Centre for Vocational Education Research (NCVER) released their latest quarterly […]
Former Aussie GoPro creative filmmaker Will Hodgett has well and truly lived the life. “It’s basically just travelling around the world, … 2021 has been a shocker. But now that we’re finally emerging on the other side in one piece, students can … What’s the secret to engineering a fulfilling future? The answer is surprisingly simple, as […]
Do you remember how boring school could be sometimes? You’d be slumped on your desk staring at the clock as … They’re like a Big Bang moment. They explode out of nowhere and then consume our existence. Some will be flash …
Here’s something you might not have picked up about the TikTok generation: Gen Z is the driving force behind a global shift … To quote an old-fashioned adage in this day and age, business times are a-changin’. New York Times columnist Nicholas Kristof … The HSC doesn’t define students, but as one of their first stepping stones […]
Remember the horror on that kid’s face when he said “I see dead people” in The Sixth Sense? Now, hold … Influencers get a bad rap. “Get a real job!” they say. Ok, some “influencers” are questionable. Influencer fraud happens, and it costs … Businesses that do good don’t go unnoticed. In our Gen Z & Corporate Activism […]
Trigger warning: sexual assault/violence, homophobia, grooming etc. Yes we get it. Parents telling their sons not to watch something will often have the exact opposite effect. But while most sane people will roll their eyes at good old-fashioned moral panics around Elvis’s hip movements or NWA’s anti-Police rap anthem, sometimes you do have to agree […]
Far from just wanting a relaxed work environment where they can dream the day away, Gen Zs mean business. Our… Read more Passionately and purposefully. That’s how Kobe Bryant lived his life. The LA Lakers basketball star who was killed in a… Read more Parents think they know everything. When their child was an actual […]
In classrooms across the world assignments all of a sudden look a whole lot better. It’s the Canva effect. Because – … To quote an old-fashioned adage in this day and age, business times are a-changin’. New York Times columnist Nicholas Kristof … Teenagehood. When friendships are close, intense, and full of eventful memories. When acceptance […]
Along with marking the start of the holiday period, Black Friday is one of the biggest days for businesses and… Read more For better or worse, Google exerts a lot of control over our personal lives and marketing strategies. We let it… Read more Storytelling has grown to become a buzzword within marketing, despite the […]
Those of us who are in the business of understanding the next generation tend to converge on the term “youth… Read more If you’ve been closely monitoring your Facebook feed lately, you may have noticed a dramatic change in the NSW Police… Read more It’s incredible watching corporate giants like Pepsi and United Airlines fumble […]
A reputation 155 years in the making can take just 7 minutes and 16 seconds to evaporate – just ask Coopers…. Youth are an important element of any business model. And since the workplace is rapidly changing, becoming an increasingly flexible… 2017 is a weird year for us entitled, avocado-eating millennials. As a 22-year-old living out […]